On May 19th, IURC Latin America held its 5th webinar about “Mobility Behaviour Change”. The event brought together international experts from ITDP Mexico, the municipality of Umea (Sweden), and the municipality of Parma (Italy), which introduced mobility behaviour change measures and initiatives, encouraging citizens to adopt active and sustainable mobility habits. The three panellists explored the relevance of behaviour change to broader sustainability strategies and analysed related challenges and opportunities. The webinar counted representatives from 17 cities and 12 countries.
You can watch (or re-watch) the webinar at the following link: https://youtu.be/Cpu2Bub-9qc